How can we explore the ways in which designers of today engage with developing brands, identities, and campaigns?

Concept sketches for a five part identity system for a campaign against the inherent isolation of enterprise. Its aim is to disrupt expected realities in spaces permeated with rigid organizational structures imposed by the capitalist supreme.

The mission of the campaign is to grant occupants of these spaces access to a range of alternative sensorial content intended for a new unexpected and peaceful urban experience.
Completed for Design Studio III under the guidance of Kelsey Elder at the Rhode Island School of Design.